Holistic protein: Collagen pegged as an “all-round ingredient” for beauty, healthy aging and sports nutrition
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As consumers take a more holistic approach to their health, functional ingredients like collagen continue to rise in popularity. Industry experts address emerging collagen formats fueled by the need for increased convenience, taste and proprietary blends. Collagen is seeing a surge in popularity, particularly as an “all-round” ingredient.
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Stay competitive with Collavant n2 – the new name for b-2Cool® –
Bioiberica’s trusted source of high quality, science backed native (undenatured) type II collagen. This next generation ingredient supports joint health through a unique mechanism of action called Oral Tolerance – all at a convenient low dose of 40 mg/day.
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The microbiome has the potential to be a game changer in how consumers manage their health as probiotic and
prebiotic claims are gradually increasing in F&B. The majority of postbiotics are launched in the supplement category, with North America and Asia, leading the way.
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With Vitafoods around the corner, companies are gearing up to showcase their latest innovations and launches, including in the collagen arena. Growing consumer health-consciousness is catapulting functional food applications, joint care solutions and nutraceutical gummies with collagen as the backbone.
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